Introducing Our Latest Innovation: Performance Twill

  Fall is *almost* here and so is our latest innovation! Our new Performance Twill Collection features classic silhouettes you know and love updated with a new water-repellent fabric. However, these styles were designed with a modern twist: Larger-scale quilting and nylon zippers. Essentially, Performance…

Get Game Day-Ready with Our New Pattern: Bandana Paisley

At last, the fall semester is officially in full swing! While this means the start of pop quizzes and 8 am classes, it also marks new beginnings, reunions with friends and A LOT of tailgates! No matter if you’re going back to campus as a…

Noteworthy New Arrivals to Shop This August

August has officially arrived, and there is a lot to be excited about this month! With our new arrivals dropping this week and the upcoming school year and fall season ahead, we’re filled with excitement and optimism. Whether you’re prepping for heading back to school…

Meet the Vera Bradley + Crocs™ Collection

We’re stepping into summer in style with our latest collaboration. We are so excited to be teaming up with everyone’s favorite comfy and cute footwear brand for the new Vera Bradley + Crocs™ Collection! vera bradley + crocs™ Crocs™ is our absolute favorite when it…

7 Must-Have Items You’ll Use All Summer Long

That big summer trip calls for a travel bag tailored to your excursion. Take our quiz to discover the bag that’s perfect for your upcoming adventure.

Vera Bradley and the Association of Zoos & Aquariums Sweepstakes

We’re teaming up with the Association of Zoos & Aquariums to raise awareness for an important cause. Today, May 17, is Endangered Species Day — a day dedicated to bringing awareness to the conservation efforts protecting endangered species and their habitats. We’re partnering with AZA…

Behind the Seams: The Sling Backpack

  We often associate certain bags with a particular occasion. Traveling home for the holidays requires dependable luggage, seaside vacays call for a water-repellent beach bag and carrying a hands-free belt bag is the only way to tailgate.  However, we rarely acknowledge that perfect bag…

Test Your Annual Outlet Sale Knowledge with Trivia

With the Annual Outlet Sale kicking off in our hometown of Fort Wayne, Indiana later this week, we certainly have sale on the mind. Whether you’re getting hyped up for the sale or want to participate from afar, here is a fun quiz to test…

Vera Bradley + Venus Collection: Available Now at Target

We are so excited to announce our latest collaboration! We’re partnering with Venus for a special-edition collection now available at Target™. Both Venus and Vera Bradley are brands for women, by women, sharing the common purpose to stand up for women’s aspirations, desires and needs.…

4 Events Not to Miss This Spring

Blow up the balloons, pop the champagne — we made it! Spring is finally here! Now, it may not feel like full-blown spring outdoors yet, but with today being the official start to spring, warm weather is at least in sight. After months of bitter…