7 Must-Have Items You’ll Use All Summer Long

That big summer trip calls for a travel bag tailored to your excursion. Take our quiz to discover the bag that’s perfect for your upcoming adventure.

Vera Bradley and the Association of Zoos & Aquariums Sweepstakes

We’re teaming up with the Association of Zoos & Aquariums to raise awareness for an important cause. Today, May 17, is Endangered Species Day — a day dedicated to bringing awareness to the conservation efforts protecting endangered species and their habitats. We’re partnering with AZA…

Behind the Seams: The Sling Backpack

  We often associate certain bags with a particular occasion. Traveling home for the holidays requires dependable luggage, seaside vacays call for a water-repellent beach bag and carrying a hands-free belt bag is the only way to tailgate.  However, we rarely acknowledge that perfect bag…

Test Your Annual Outlet Sale Knowledge with Trivia

With the Annual Outlet Sale kicking off in our hometown of Fort Wayne, Indiana later this week, we certainly have sale on the mind. Whether you’re getting hyped up for the sale or want to participate from afar, here is a fun quiz to test…

Vera Bradley + Venus Collection: Available Now at Target

We are so excited to announce our latest collaboration! We’re partnering with Venus for a special-edition collection now available at Target™. Both Venus and Vera Bradley are brands for women, by women, sharing the common purpose to stand up for women’s aspirations, desires and needs.…

4 Events Not to Miss This Spring

Blow up the balloons, pop the champagne — we made it! Spring is finally here! Now, it may not feel like full-blown spring outdoors yet, but with today being the official start to spring, warm weather is at least in sight. After months of bitter…

What Bag Are You Based On Your Zodiac Sign?

No matter if you live by your horoscope or aren’t sure how to pronounce your zodiac sign, one thing’s certain: astrology sure is fun! Every once in a while you read about your zodiac sign and think, “That really does sound like me!” We did…

Here’s What You Need to Know About QuiltCon 2019

When we heard about QuiltCon, the largest modern quilting show around, we had to get involved! That’s why we’re headed to Nashville, Tennessee, February 21 – 24, 2019 to sponsor this event presented by the Modern Quilt Guild. We’re bringing along six Vera Bradley-inspired quilts,…

10 New Arrivals to Add to Your Cart for Spring

The second the clock strikes midnight after Valentine’s Day, we immediately switch over to spring break mode. We know it’s still going to be winter for a few more weeks, but we just can’t shake the excitement and anticipation for the season to come. If…

4 Ways to Give Back This Valentine’s Day

Although Valentine’s Day is typically associated with romance, there are so many ways to celebrate and spread the love. This year we’re looking forward to all the ways you can give back to family, friends and your community. While you can treat your valentine (or…