What is RFID Technology?

If you’ve shopped on the Vera Bradley website in the past two years, you may have noticed many of our styles labeled as “RFID”. What exactly does that mean? We chatted with Hilary and Kelli from our merchandising and product development teams to learn what RFID does and why it’s important.

what is rfid?

RFID stands for radio frequency identification. The acronym refers to small electronic devices that consist of a small chip and antenna. Some credit cards and passports have RFID chips embedded. RFID skimming is a form of digital theft, which enables information from RFID chips at a distance using an RFID reader device. Our RFID technology blocks these frequency waves, preventing hackers and scanners from reading your sensitive information. This technology ultimately keeps your personal information safe from illegal, unwanted scans when out and about.

which styles have rfid integration?

If there are credit card slips in the style, it’s safe to say they have this RFID technology. RFID styles primarily are accessories like wallets and wristlets, but also include smaller handbags with built-in wallet functionality. Our passport covers also incorporate RFID technology. We began incorporating this innovative technology into many of our styles in late 2016 and have continued to add to more of our products so you can feel safe and secure on the go. If you’re unsure if your current Vera Bradley wallet or wristlet has this technology, simply look inside for the RFID technology shield symbol printed near the card slips.


does rfid technology change anything about the bag itself?

The RFID technology is incorporated into an inner layer, so you won’t visually notice a difference. Your bag will still feel the same and you don’t need to worry about separate care instructions. You’ll feel better knowing that your personal information is safe when traveling and on the go.


We have hundreds of options with the RFID technology. Find the perfect style for you.


Leave a comment below or read what others wrote (4).

  1. Bonnie said on :

    The last several wallets I have purchased have the RFID blocking. Love them. Nothing different from the old ones and they are just as beautiful and functional.

  2. Behind the Seams: The Chambray Collection - Vera Bradley Blog said on :

    […] and secure is the best way to describe your everyday bag. We broke down what RFID Technology means and why it’s in so many of our […]

  3. 10 Useful Gift Ideas New Graduates Will Love - Vera Bradley Blog said on :

    […] that can just hold her cards, keys and phone. For that we suggest the All In One Crossbody. It has RFID technology to keep all debit and credit cards safe while she’s on-the-go. All graduates will love this […]

  4. Shelli said on :

    I wish your Jen Zip card holder had RFID. It’s the correct size for me to carry additional information cards in it. I don’t care for the bulkiest of the other RFID card carrier that has the zipper on it. Medicare age people have more cards to carry with them for insurance information.

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